social media management public health accreditation community research

Twitter is a social media platform with 330 million active monthly users as of 2017 for sharing posts of up to 280 characters–as of November 2017; prior to November, the character limit was 140 characters–that can also include images, links to articles, and short video clips. Twitter is useful for health departments because it is low cost. Unlike running an ad in a newspaper or on the radio–there is no cost to share a post (called “Tweeting”), reply or share other users’ posts (called “Retweeting”), or like or otherwise engage with Tweets. The only costs are staff time and resources dedicated to creating the contentRead More →